We are pleased to announce that a new Europeana Challenge is now open, and focuses on Fashion. Europeana Fashion, as thematic aggregator of fashion-related content, has an active part in the development of the challenge itself, engaging its network and asking its content providers to promote the reuse of their digital content for fresh and innovative applications and services.

Developers, designers, makers, artists, educators and cultural heritage digital thinkers are invited to submit their best ideas on how to creatively re-use Europeana and Europeana Fashion’s openly licensed fashion content, to create a digital product, service or business. Europeana offers a share of €20.000 for the best idea(s). Winners will also benefit from promotion and additional non-financial business development support to help realize their ideas. The Challenge is open until 31 October (23.59 CET) and the winners will be announced by 19 December 2016. More info at http://labs.europeana.eu/blog/next-challenge-2016-open