Fashion x Tumblr

Sandal, Emilio Pucci, 2005. Collection of the Rossimoda Shoe Museum. © Rossimoda Shoe Museum

Earlier this month, we launched our Europeana Fashion Tumblr blog in collaboration with our friends at Europeana.eu. Curating the board around a monthly theme, we thought: what better theme to start with than shoes? Everybody wears them and they come in every shape and size, familiar and unexpected.

To highlight our collaboration we kicked off with shoes from the Northampton Museum & Art Gallery, partner of Europeana.eu. The Northampton Museum & Art Gallery has one of the most impressive shoe collections in the world, so choosing the right pairs for our Tumblr blog was a real treat. Last week Europeana Fashion partner Museo Rossimoda della Calzatura took over the blog. Over the past 60 years, Rossimoda S.p.A. has been manufacturing luxury footwear for the world’s most celebrated fashion houses, such as Givenchy, Céline and Emilio Pucci. The most exquisite pairs end up in the museum. Curator Federica Rossi made a special selection of shoes made with vinyl, illustrating that the current trend of transparent plastics in footwear is firmly rooted in shoe history.

Court Shoes made by Northampton College of Technology (c1939). Northampton Museum & Art Gallery. © All Rights Reserved

For this week, it is a true pleasure to announce that Europeana Fashion associate partner Museo Salvatore Ferragamo is at the helm of our blog. With the house’s origins in leather goods, Ferragamo embodies luxury, craftsmanship and true style. No wonder the world’s most celebrated diva’s turned to Ferragamo for their footwear. Pairs worn by actresses Judy Garland and Marilyn Monroe are part of the outstanding and alluring selection that Stefania Ricci, director of the Museo Salvatore Ferragamo, curated especially for the Europeana Fashion Tumblr.

So come and have a look at our Tumblr! We would love to hear your thoughts.

Next week, we will be featuring a selection of male shoes from the Northampton Museum & Art Gallery and the last week will be curated by Maria Canella from the renown Italian archive of the designer Andrea Pfister that was donated to the University of Milano. 

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